The Trade-Up program, in simple, requires your old Sonos products to be deactivated permanently and recycled in order to get a 30% off on its new products. While Sonos felt it’s right decision to make recycling a condition of this offer, the community and others as well, feel it’s illogical to do so. A user from Twitter (@atomicthumbs) explained why this program could be dumb. As working in an e-recycling plant, he calls this action as environmentally unfriendly abuse, as it’s doesn’t let consumers to share/sell it someone else nor keep it, but to scrap the perfectly working speakers off. Moreover, the recycling process takes energy resources to do so, which justifies his claims. The products eligible for dumping are Connect, Connect Amp, ZP90, ZP80, ZP100, ZP120, and Play:5 (Gen 1). These products are assured to be usable for over 10 years, with 5 years of continues updates. And it somewhat makes sense as the products eligible for this program are older than 10 years. The catch here is, Sonos defends itself that they cannot be usable in the advancing future. Sonos reply to Verge’s asking on this issue revealed, The procedure of obtaining this offer is like; Opting into Trade-In program from the app, deciding the device to be deactivated, confirming and turning the device into Recycle Mode and disposing it off to a recycler or sending back to Sonos. Once turned into the Recycle Mode, this action cannot be reversed and there’s nothing to be done other than dumping. But of course, this disaster can be undone in particular situations, where individuals activate the Recycle Mode without any intention or by accident. Sonos says that its customer support team can help in reversing that.
